Hammock Inc. announced that it will begin offering the “AI Assistant” function for its cloud-based business card management and sales support tool “Hot Profile” from late June. Hot Profile is a cloud service that integrates business card management functions for corporations, sales support (SFA) and lead generation (marketing) functions. It will execute the sales process required for new business development, business card management, sales support, etc. in one stop, and will support the development of effective sales measures that make full use of customer data. This time, the service will be equipped with an “AI Assistant” that makes the most of company research and accumulated knowledge.
In addition to instantly presenting the latest topics and industry information of companies, and 3C analysis, the AI will also present anticipated questions and problem hypotheses according to the position of the business partner and the proposed products, improving the accuracy of business negotiations. In addition, it will be possible to summarize past events from the business negotiation history accumulated in “Hot Profile,” which will support smooth response at the time of handover. In addition, it has a function that AI will present the optimal approach and the outline of proposals for each customer based on the business negotiation history and corporate trends accumulated in “Hot Profile.” This makes it possible to standardize proposal work, which tends to be personalized, and enables anyone to make persuasive proposals.
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Furthermore, in the proposal preparation process, AI can present similar cases such as proposal materials to competitors and sales negotiation history, making it possible to utilize materials and knowledge that are appropriate for the customer’s attributes. ハンモック これらの機能により、提案資料作成にかかる時間や負担を軽減し、提案業務の効率化や再現性を高めることができると説明しています。さらに、営業現場に蓄積されたデータを最大限に活用するため、今後もAIアシスタント機能を拡充していく予定。
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