English 
サイバー・バズ Inc., which operates a social media marketing business, has formed a business partnership with xC Inc., which has a track record of supporting live commerce in China and East Asia and is registered in Japan as a TikTok Shop Partner (TSP). To coincide with the launch of “TikTok Shop,” the company will begin comprehensive collaboration in providing store opening and sales support to domestic and international brands and manufacturers.
TikTok has evolved into a platform that guides users from just “watching” to “buying.” In particular, “TikTok Shop,” which allows users to complete the entire process from watching short videos to making purchases within the app, has attracted attention worldwide as an e-commerce function that is completed through short videos and live streaming, and has already achieved success in Southeast Asia, the United States, and China.
日本市場においても、特にジェネレーションZからミレニアル世代へのリーチ手段として、企業がD2CやブランドECを展開する際の新たなチャネルとなる可能性が高まっています。
こちらもお読みください： LiveLと第一汽車、TikTokショップ対応のトリニティベースを発表
We comprehensively cover TikTok’s advertising operations, creator initiatives, and organic posts, and have a strong track record in TikTok marketing initiatives. In addition, through our own influencer network and SNS commerce strategy support, we have provided a wide range of support to companies, from brand awareness to sales contribution.
その一方で エックスシー has been providing marketing support for over five years, mainly to Chinese short video and live streaming platforms “Douyin” and “Red Note,” and as a TikTok Shop Partner (TSP) in Japan, it has begun supporting the expansion of e-commerce sales in Japan for both Japanese and Chinese companies.
今回の業務提携により、両社はTikTokショップの出店準備から販売促進戦略、広告運用、ライブ配信企画、クリエイター採用、効果測定までを総合的かつ高度にサポートする体制を構築し、国内企業のTikTokコマース活用を強力に支援します。
ソース PRタイムズ
日本語